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Since 2004, we've partnered with ambitious entrepreneurs and growing businesses across Canada and the US to build strategic brand identities and websites that drive long-term growth. Our work blends brand identity design, website design, and digital marketing to create powerful online presences that perform in today's competitive market.

Our Journey

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About

Since 2004, we've partnered with ambitious entrepreneurs and growing businesses across Canada and the US to build strategic brand identities and websites that drive long-term growth. Our work blends brand identity design, website design, and digital marketing to create powerful online presences that perform in today's competitive market.

Our Journey

Branding, Web Design & Digital Marketing

Connect

Explore how we created a cohesive, visually stunning brand, website, and blog for Brittney Carmichael. Her project showcases an intuitive digital experience infused with empowering visuals, authentic messaging, and strategic positioning designed to amplify engagement, conversions, and authentic connection.

Custom Branding, Website Design & Blog Design for Spiritual Coaches & Healers

OUR WORK

Meet Brittney Carmichael, an industry thought leader, intuitive soul, and business mentor. She's also a speaker, retreat host, author, and founder of Shine School® and The Elevated Life®. She’s also the owner of a luxury vegan hair salon OMGhairstyles and the badass babe who built an empire dedicated to tapping into your inner goddess!

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project overview

Create a cohesive, visually stunning brand identity that authentically radiates Brittney’s vibrant "sparkle-magic."

Develop a user-friendly website that guides visitors on an intuitive and magical journey, seamlessly showcasing Brittney’s diverse offers and services.

Position Brittney’s messaging and offers to organically engage and connect deeply with her "Shine Tribe," driving authentic relationships and increased conversions.

BRAND VIsion:

The Project Scope:

Brand Identity & Logo Design
Website Strategy
Site Architecture + Wireframing
Website Copy Planning + Copywriting
Custom Showit Interactive Website Design + Development
Custom Wordpress Blog
Search Engine Optimization
Website & Blog Training

Health, Wellness & Self-Love

Industry:

brittneycarmichael.com

WEBSITE:

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mood board

The logo captures Brittney's vibrant and magical presence through playful script typography combined with celestial elements. The delicate balance of whimsical and professional reflects Brit's approachable yet authoritative brand personality.

Logo Story

Inspired by lunar and celestial themes, the iconography subtly infuses spiritual symbolism into Brittney's visual identity. Moon phases and stars reinforce concepts of self-love, empowerment, and transformation, resonating deeply with her audience.

Iconography

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Logo
SUITE

Bohemian Soul: Evokes Brittney’s free-spirited and empowering energy.
Boulders Beach: Brings an artistic and personal touch, perfect for engaging and soulful conversations.
Gill Sans: Adds clarity, structure, and professionalism, ensuring all content remains accessible and clear.

Typography

PORTFOLIO HIGHLIGHTS

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STRATEGICALLY CRAFTED by YOUR DESIGNER ASH

Step into a digital sanctuary that feels just as magical and empowering as Brit! Expect to be guided intuitively through vibrant and uplifting content, discovering her diverse offerings—from transformative retreats and online courses to personalized mentorship and resources. Every interaction is thoughtfully crafted to leave you inspired, connected, and ready to embrace your own "sparkle-magic! ✨

tHE Digital Experience

CUSTOM
WEBSITE DESIGN

WEBSITE

Dive Deeper into the Brittney Carmichael Experience!

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EXPLORE LIVE SITE

"Without Ash, my website would not be as beautiful, as functional, or as elevated as it is today."

Brittney Carmichael, Spiritual coach, founder of Shine School® + The Elevated Life®

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CLIENT LOVE

Ash has been able to take what felt overwhelming and chaotic for my users and has now made it something that they want to explore more of. I find myself on the website scrolling and reading through all the content. I’m just so blown away by the journey that it leads you on!